GAUTAM MALYALA
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EXPERIENCE
CONTENT WRITER
Oracle
May 2018-Present
INTERN
Indian Institute for Human Settlements
Sept 2017- Jan 2018
INTERN
IT for Change
I currently work as a Content Writer with Oracle's product-training platform, Oracle Cloud University.
In collaboration with leading Subject Matter Experts (SMEs), I work on developing key informational and promotional content on Oracle's SaaS products and applications. The projects that I have worked on have involved:
-Developing and redrafting product articles on SaaS products using content from Subject Matter Experts.
-Working on copyedits and content edits for web content on products.
-Creating and developing curricular material such as use cases, solution guides and lessons on some of Oracle's products including Oracle’s Autonomous Blockchain Cloud Service, Oracle Analytics Cloud and various Oracle SaaS products.
-Creating training material outlining guidelines and standards for Oracle University content and scripting and narrating presentations on the same.
-Performing UI/UX testing for numerous features on Oracle's Launchpad website.
Worked on developing promotional content for a multidisciplinary repository of curriculum (Case-studies) on urbanization in the global south.
-Researched current and potential audiences and users for the educational repository
-Curated content from repository for social media promotions
-Collated and analyzed data on user traffic and engagement with Google Analytics and adapted media strategies accordingly
-Drafted briefs, emailers and other communications content for the project website.
-Created and managed social media handles of the community informatics initiative of the organization.
-Analyzed field data-sets to facilitate the planning of interventions
-Co-directed a video documentation of the organization's work in a short primer
-Conducted a comprehensive site-crawl for website migration work
EDUCATION
MA, Development
Azim Premji University
2015-2017
GPA: 7.3/10
BA, Economics, Psychology, Sociology
Christ College
2012-2015
GPA: 3.04/4
Masters program with coursework and practical engagements in areas of law, governance, public policy, sustainability, economics and health policy.
Worked with quantitative and qualitative research methods and gained brief work experience in new media communications for the social sector.
COURSES: Empirical Policy Analysis, Epidemiology, State, Market and Economic Policy, Political Economy, Governance and Development
PROJECT: Analysis of impact of firearm regulation in U.S states, Factors influencing choices of higher education
COURSES: Microeconomics, Macroeconomics, Financial Economics, Industrial and Organizational Sociology, Research Methods, Consumer Psychology, French
EXTRA CREDIT COURSES: The Practice of Intellectual Property Rights (IPRs), MIS
ACTIVITIES and SOCIETIES: Economics Association, Theatre, Group Singing
CERTIFICATIONS
SEO Fundamentals
UC Davis Extension
Graphic Design
University of Colorado,
Boulder
Content Marketing
Strategy
UC Davis Extension
French Language Diploma
Alison Learning
Explored best practices in On-Page SEO, Off-Page SEO and Off-site SEO. Performed SEO audit on an example website with keyword suggestions to improve search rankings.
Learned best practices for multipurpose graphic design, design critique and used Canva, Inkscape and Powerpoint for poster designs.
This was the course that led me to build my own website and also inspired the format and tone of posts under 'Grey Matter.' Covered the latest techniques of content strategy for maximizing user engagement.
Delved into keyword research, empathy mapping, experience mapping and content formatting for new media.
A refresher of basic, conversational French in daily usage. (A1 level)